The six-legged dog is once again on the top of the podium in the Webranking by Comprend 2014 Italy. San Donato Milanese (Milan), 11 December, 2014 – Eni wins first place in the Webranking by Comprend 2014 Italy. The research has evaluated corporate websites of 69 listed companies in Italy. With 87 points out of 100, the six-legged dog reaches this result for the fifth time in the last 7 editions. According to the Webranking research, the website stands for the detailed presentation of the modus operandi of the company, of its presence in the world and the relationship between sustainability and the business model. This recognition follows the second place received by this year from the worldwide research by Bowen Craggs, and demonstrates the attention on digital communication as a tool to ensure transparency towards the company’s stakeholders.

More about the research

Webranking by Comprend 2014, at its eighteenth edition in Europe, is one of the corporate and financial communication online researches most recognized in Europe. This study represents a valuable tool not only to measure the effectiveness of online corporate communication but also for comparison with national and international peers. News of the year 2014 is the launch of a dedicated ranking for non-listed companies.

Trends emerged from the research

According to research, websites are increasingly responsive and careful to mobile devices, with a growing interest on contents. Other positive signs include the launch of new websites and improving scores by more than half of the companies that were considered in last year’s ranking.
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