Rome, 13 June 2023 – Enjoy's Rome fleet becomes also electric. As of today, Eni Sustainable Mobility's car sharing service will have 100 new zero-emission city cars on the road in the unmistakable lime green colour. The electric cars contribute to Enjoy's fleet already available in the Italian capital, which consists of around 800 vehicles between cars and cargo and will expand to 200 over the next few months.
With the arrival of the new Enjoy city cars in Rome, the advantages of electric mobility are combined with the convenience of 'free floating' car sharing, which allows rentals to begin and end anywhere within the dedicated service area, without predefined pick-up or drop-off points. Enjoy will take care of recharging, allowing customers to move around freely, with the new city cars available with a battery charge no lower than 30%.
“Enjoy's car sharing service has been available in Rome for nine years. During this time, it has become an established service that is complementary to local public transport, facilitating mobility for citizens and contributing to making urban mobility more sustainable”, said Stefano Ballista, CEO of Eni Sustainable Mobility. “Eni Sustainable Mobility is contributing to the Net Zero by 2050 target set by Eni. Car sharing, now also electric, is part of the many solutions that are already available to contribute to the decarbonization of transport, such as the development of HVO biofuels, biomethane, e-mobility and hydrogen.”
Since it began operations in Rome in 2014, Enjoy has rented out more than 9 million vehicles locally, making car sharing a popular alternative to traditional individual ownership, with benefits on traffic decongestion and quality of life for those who live and work in the city. Renting Enjoy vehicles in Rome provides advantages such as free parking in blue spaces and access to low emission zones. Enjoy also allows free use of the Enjoy Parking facilities at some Eni service stations and access to dedicated pay car parks, for example at Roma Termini station.
Enjoy has over 1.5 million customers in Italy and has recorded 30 million rentals since 2013. With a total fleet of around 3,000 vehicles, Enjoy is present in Milan, Turin, Bologna, Florence and Rome. With the addition of the new vehicles in Rome, Enjoy is completing the deployment of electric vehicles across its fleet in all cities where the service is available.