The Value of Eni's Brand

Eni’s logo, which has been modified in December 2008, represents the company as a listener, responding to the needs of the territory and open to continuously changing markets. A company that is close, open and dynamic. Its key values are sustainability, culture, partnership, innovation and efficiency.

In line with these values, Eni has developed a logo that maintains the elements that have characterised it in the past, while exalting the entrepreneurial spirit of a continuously evolving and integrated company that is attentive to the needs of the territories where it operates and to the relationships with all its stakeholders.

Created in the 1950s, the Eni brand is widely recognised at an international level as represented by its symbol of a six-legged dog in yellow, black and red. Advertising strategy is aimed at giving an international dimension to the brand and linking it to the distinctive characteristics of business and technological creativity, energy efficiency and Sustainability.