The "Film" section of the audiovisual division contains all the recordings of moving images, either with or without sound, stored on different formats. This section has many different types of film including cinema films, documentaries, institutional films, newsreels and advertising films.
The quality of this collection is closely linked to the directors who made and directed the films, the authors of the texts, the contents of the films and to the possibility of being able to study and understand the development and changes in the communication strategy of the company and its subsidiaries from the beginning of the 1950s up to the present day. The decision to use film to explain the company's business activities was taken by Enrico Mattei who, in the middle of the 1950s, decided to set up an internal "film office".
In those years a number of real works of art were produced, such as "L'Italia non è un Paese Povero" by the Dutchman Joris Yvens, with a commentary by Alberto Moravia,
"Ritratto di una Grande Impresa", directed by Giacomo Vaccari from a script written by Gian Gaspare Napoletano, and "Gela Antica e Nuova", with a script by Leonardo Sciascia who, even though the film was made after Mattei's death, was personally approved by him. The close links with the Italian cultural industry were not broken with the death of Mattei, and other works were produced in the 1960s by Bernardo Bertolucci, Gillo Pontecorvo, Folco Quilici.
Apart from the "Cinema films" there are also various types of films made by Agip technicians at the end of the 1950s in parts of Africa and the Middle East to show the way of life of local populations, their customs and the characteristics of those places. There is also a large collection of newsreels showing the "events" Mattei was involved in, such as the inauguration of new plant, the visits of important Italian and foreign personalities, congresses, trade fairs and a series of advertising films made for television and interpreted by famous cinema, television and theatre actors, including Dario Fo and Franca Rame, Vittorio Gassman, Franca Valeri, Gabriele Ferzetti, Alberto Bonucci and Raffaella Carrà.
Glossary
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Last updated on 22/04/09